Within any career if I asked you if you wanted to be part of the world’s number one business network. With over 364,000,000 registered users in over 200 countries and territories. I’m guessing your answer would be yes? I’m talking about professional use only, not for chatting with your mates about what you did at the weekend, or adding a picture of your recent culinary successes, purely building your professional brand online. Imagine it’s an online CV or a live career biography. If the answers still yes? Please read on.
For those who have never used LinkedIn.com, it’s the largest professional network online. To give you an idea of its scale, LinkedIn quote they are signing up professionals to join at a rate of more than two new members per second.
What’s this got to do with building a personal brand as a professional in football? Many of the largest clubs around…
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